Los Angeles – Action Ink Inc., owner of the THE ULTIMATE FAN U.S. Trademark Registration for sporting event promotion services which registered in 1985, is playing defense against the New York Jets football team and a game development company called Arkadium Inc.
The New York Jets recently filed for summary judgment in a lawsuit that Action Ink filed in January of 2012 in a Louisiana District Court. The lawsuit came about after the New York Jets filed a trademark application to register ULTIMATE FAN for a downloadable computer game and related entertainment services. Despite Action Ink’s pre-existing THE ULTIMATE FAN trademark registration, the Jet’s ULTIMATE FAN trademark registered in May of 2011.
The New York Jets use ULTIMATE FAN in relation to a video game created by Arkadium which allows users to enjoy virtual football game experiences and challenges while an actual NFL game is in progress.
The Action Ink complaint accuses the New York Jets of trademark infringement and complains that the sports market targeted by both companies is being swamped with advertising using “Ultimate Fan.” The result is consumers are confused as to the source of Action Ink’s trademark, believing the New York Jets originated the slogan, instead of it, claims Action Ink. This “reverse confusion” is saturating the sports market and is allegedly damaging Action Ink’s business.
Recently the New York Jets filed a Motion for Summary Judgment arguing that Action Ink has abandoned its trademark because it has not been in continuous use for 3 consecutive years. Three years of non-use of a trademark is presumptive abandonment. The Jets believe that Action Ink defrauded the U.S. Patent & Trademark Office upon renewal of the trademark.
Action Ink opposed the Motion for Summary Judgment pointing to several cease and desist letters it sent to third parties using “The Ultimate Fan” over the years, and also revealed attempts to cut a deal with Louisiana State University to expand its business. Action Ink is alleging that, “the existence of residual goodwill is sufficient grounds to reject an abandonment claim.” Action Ink claims that just because it had sporadic periods of erratic sales does not mean the goodwill from the trademark has disappeared. Thus far, the judge has not ruled on the Summary Judgment Motion.
Action Ink is also involved in a similar lawsuit it filed against Anheuser-Busch Inc. who started using “Ultimate Fan” in some of its beer commercials.
Los Angeles – Tory Burch LLC, fashionable and popular maker of sportswear, shoes, handbags and small accessories, won a default judgment in an Illinois federal court case against several unknown persons who were selling bogus Tory Burch merchandise over the Internet. The complaint, filed in February of this year, was directed to “DOES 1 through 100” claiming the entities had infringed on Tory Burch’s trademarks by offering fake goods using the Tory Burch famous name and trademarked logo on several of its websites.
Los Angeles – Late last year Apple, Inc. filed a trademark application for IPAD MINI for the new smaller and sleeker version of its famous iPad. Apple has already owned a registered trademark for IPAD since 2010.
Los Angeles – Aereo, Inc. lost its bid for a temporary restraining order against Alki David and his Internet television service FilmOn.com, Inc. that would have prohibited David and the company from using the name Aero or the domain name Aero.tv until the trademark infringement lawsuit is over.
Los Angeles – The Washington Redskins asked the U.S. Patent and Trademark Office’s Trademark Trial and Appeal Board to dismiss six petitions to cancel filed by a group of Native Americans, arguing that there is no evidence to support the group’s claim that a considerable percentage of Native Americans find the team’s name offensive.
Los Angeles – A U.S. Patent and Trademark Office panel recently ruled that the New York Yankees have rights to its nickname Evil Empire and can prevent others from registering the name as a trademark, even though the team has never attempted to register the trademark.
Los Angeles – Viacom International Inc., owner of the Nickelodeon television network, told a Los Angeles federal judge that Gibson Guitar Corp.’s lawsuit accusing Viacom of infringing Gibson’s trademarks should be dismissed because the alleged infringing goods were never sold in the United States.
Los Angeles -L’Oreal USA Inc., licensee of Polo Ralph Lauren Holdings Inc.’s trademark for use on fragrances, told the Second Circuit Friday that the U.S. Polo Association’s link to the sport of polo does not give it license to infringe Ralph Lauren’s famous trademarks.
Los Angeles – Apple is expected to make an offer on the IPHONE trademark in Brazil which is currently owned by IGB Eletrônica SA. IGB Eletrônica SA released an Android-powered smartphone called the IPHONE Neo One under the company’s Gradiente brand this month.
Los Angeles - A California Federal judge ordered a counterfeiter to stop selling toys that infringe on Rovio Entertainment Ltd.’s copyrights and trademarks related to its popular video game, “Angry Birds.”


